题目原文：
In an effort to encourage ecologically sustainable forestry practices, an international organization started issuing certifications to wood companies that meet high ecological standards by conserving resources and recycling materials. Companies that receive this certification can attract customers by advertising their products as “ecocertified.” Around the world, many wood companies have adopted new, ecologically friendly practices in order to receive ecocertification. However, it is unlikely that wood companies in the United States will do the same, for several reasons.
First, American consumers are exposed to so much advertising that they would not value or even pay attention to the ecocertification label. Because so many mediocre products are labeled “new” or “improved,” American consumers do not place much trust in advertising claims in general.
Second, ecocertified wood will be more expensive than uncertified wood because in order to earn ecocertification, a wood company must pay to have its business examined by a certification agency. This additional cost gets passed on to consumers. American consumers tend to be strongly motivated by price, and therefore they are likely to choose cheaper uncertified wood products. Accordingly, American wood companies will prefer to keep their prices low rather than obtain ecocertification.
Third, although some people claim that it always makes good business sense for American companies to keep up with the developments in the rest of the world, this argument is not convincing. Pursuing certification would make sense for American wood companies only if they marketed most of their products abroad. But that is not the case—American wood businesses sell most of their products in the United States, catering to a very large customer base that is satisfied with the merchandise.
题目音频：
学术写作：
简化大意：
social media influencers带来的正面还是负面影响更多？
详细题目回忆：
Doctor Gupta:
With the rise of social media, influencers have emerged as popular figures who impact the opinions and behaviors of their many followers. As we study the effects of media, we ought to examine whether these influencers are having positive or negative impacts on society. Influencers shape trends and sway their followers’ choices on many topics from fashion to politics. Given their power, in your opinion, do social media influencers generally have positive or negative effects on their followers and society at large? What evidence supports your perspective?
Claire:
Influencers can have a positive impact because they provide their followers with a lot of information and save them time researching topics themselves. Rather than having to read extensively about fashion, politics, or other interests, fans can simply follow influencers to get key information and opinions on those subjects. Influencers conveniently consolidate and share knowledge that would otherwise take followers much time to acquire independently.
Paul:
I disagree with Claire because influencers may exaggerate or misrepresent the truth. For example, an influencer may promote a pair of athletic shoes and claim they perform amazingly, leading many followers to purchase them. However, the shoes may not actually live up to the influencer’s hype. Followers can be misled by influencers stretching the truth, whether intentionally or not, about products, political issues, or other topics.
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